Communications
More Than the Morning
Mock rebrand campaign for Cinnamon Toast Crunch
For my Journalism 345 course, I was selected to be the Creative Director for my group's campaign project. Our goal was to angle Cinnamon Toast Crunch as a versatile ingredient instead of just a cereal.
Skills used: Creative direction, Adobe Illustrator, Canva, Consumer behavior analysis, Campaign design
Hook Up or Down?
How does university hookup culture affect LGBTQ students?
For my Journalism 202 course, I chose the topic of queer relationships and university culture to create my individual story project. I completed a series of individual writing pieces and companion multimedia to develop an overarching story about LGBTQ students and their personal experiences.
Skills used: Adobe InDesign, Adobe Premiere Pro, Adobe Audition, WordPress, AP style writing, Communications practices
Appademic
The "does everything" app concept for students at the University of Wisconsin-Madison
In my Journalism 202 course, I had the privilege of being selected as the Platform Team Leader for our lab group's collaborative project titled "Appademic." In this project, our lab was assigned the task of creating a concept, mockup, website, strategy and pitch for an app that could benefit the University of Wisconsin-Madison student body.
Skills used: Project management, Artistic direction, Figma, UX/UI design, Collaboration
TEDxCarlmont HS
A TEDx talk on the topic of "How Do You Define Your Authenticity?"
In 2023, I had this incredible opportunity to be selected for my high school's TEDx event, in which me and four other students in our school were given the ability to create our own official TEDx talk on a topic of our choice.
Skills used: Communications practices, Public Speaking, Storytelling
