Strategic Communications A collection of projects related to journalism foundations, strategic communications practices, CPG brand management, account planning and strategy, and more.
“Nerd Out” Mock brand repositioning and campaign pitch for Nerds Candy
“Seasonal Savorings” Rebrand strategy and concept for mock hard seltzer brand Tiny Bubbles
“More Than the Morning” Mock rebrand campaign for Cinnamon Toast Crunch
"Appademic" App Concept for University Students